Embold Launches Influencer Roster Management Tools for Brands

Finding influencers who are already familiar with and want to become ambassadors for your brand can be an impossible task. To address this challenge, Embold is excited to announce the launch of its new Roster Management Tool. This groundbreaking feature streamlines influencer recruitment and engagement, providing brands with an efficient and effective solution.

The Roster Management Tool simplifies influencer recruitment by providing brands with a unique url and customizable landing page that can be shared with influencers and used to apply to join as part of their roster. As part of the application process, influencers will be required to answer any required questions set by the brands and link their social media profiles. This provides brands with the information and analytics needed to make decisions about which influencers are the best fit for their brand. 

This new feature aligns with Embold's mission of making influencer marketing more accessible for Canadian brands, particularly small and medium-sized businesses (SMBs), by offering tools that are typically reserved for large enterprises.

What is an influencer roster and why is it important to have one? 

An influencer roster is a curated list of influencers who are already familiar with and interested in working with your brand. These influencers can be easily tapped for any upcoming marketing campaigns, ensuring that brands have a ready pool of advocates who align with their values and audience for quick turnaround times on campaigns. 

The Roster Management Tool is available now for all users on Embold’s paid plan. For more information on the Roster Management Tool, visit our Roster Management page. 

About Embold: Embold is a leading influencer marketing platform designed to help Canadian brands and agencies streamline the process of discovering, managing, and collaborating with influencers. With a network of over 9,000 Canadian micro-influencers, Embold offers comprehensive solutions for successful influencer marketing campaigns. The platform includes powerful management tools, customizable solutions, and expert support, ensuring brands can achieve their marketing goals efficiently and effectively.

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